Mozilla makes the best landing pages
A long time ago, I made some presentation slides that attempted to show my then-coworkers some of the finer points that added up to making the Mozilla Firefox campaign’s landing pages among the best in the business.
And they just won’t quit. Here’s what greeted me tonight, when I launched my browser:
I’ll leave it to you to figure out and debate what the “finer points” are. But this looks great, is completely on-brand, and probably converts like mad.
Sep 10, 2009 @ 10:48 pm
